Private strength & performance coaching · Austin + remote

Build a body that keeps up with your ambition.

Individualized coaching for busy professionals who want to move better, build strength, improve body composition, and perform with greater confidence.

Start with a complimentary 30-minute consultation.

Joe Bejarano, founder of Guerilla Training, in a private high-rise fitness center.
Since 2021Coaching experience
3+ yearsMost client relationships
AustinFeV Gym + residences
RemoteCoaching wherever you train

Most programs begin with exercises. GT begins with the person.

A demanding life does not require another generic plan. It requires coaching that accounts for how you move, where you lack control, what you want to achieve, and what your schedule can realistically support.

Guerilla Training begins with assessment, builds stability and control, and then develops the strength, physique, and performance that foundation can sustain.

Joe demonstrating a controlled squat during a private movement coaching session.

Assessment

Assess, Don’t Guess

“

I haven’t felt this good in months. My body finally feels more aligned and stable, and the weaker areas are catching up and becoming more balanced. Huge difference. Joe is great and I’ll be working with him for years.

— Susanna Coleman

The GT Method

Foundations first.
Physique and performance built on top.

01

Stability Before Strength

Build control, position, and movement competency before adding greater load or complexity.

02

Build for Real Life

Training should transfer beyond the gym—to workdays, travel, recreation, and long-term capability.

03

Progress With Purpose

Every exercise earns its place inside a deliberate progression designed around the individual.

Private Strength & Performance Coaching

One coaching relationship. Two ways to work together. Each begins with understanding how you move and where you want to go.

01
Joe observing exercise form during a private strength and performance session.

Austin

In-person coaching

Private sessions at FeV Gym or qualifying residential fitness facilities, supported by individualized programming and ongoing adaptation.

  • Baseline movement assessment
  • Hands-on coaching and form feedback
  • Progressive strength and physique programming
  • Regular review and adjustment
02
Joe recording notes while developing an individualized training program.

Wherever you train

Remote coaching

Individualized programming and a direct coaching relationship without being limited by location.

  • Guided movement assessment
  • Personalized programming
  • Exercise-form review
  • Messaging support and progress check-ins

How it works

A deliberate process, not a template.

  1. 01
    Consult

    Clarify goals, history, schedule, and fit.

  2. 02
    Assess

    Establish a movement and performance baseline.

  3. 03
    Build

    Create a plan around your body and priorities.

  4. 04
    Adapt

    Review progress and evolve the work over time.

Guerilla Training founder Joe Bejarano in an Austin residential fitness center.

Founder & Head Coach

The method began with a problem I couldn’t outwork.

Recurring back and hip problems kept returning, while standard programs addressed the symptoms without changing the underlying pattern. Rebuilding from stability, control, and deliberate progression changed how I trained—and eventually how I coached.

When clients arrived with similar recurring limitations, I saw the same lesson repeat: stronger foundations and better sequencing produced more consistent progress than generic programming.

Today, I coach with a highly observant, adaptive approach. Clients understand why they are doing the work, while receiving the support and accountability to follow through.

Coaching since 2021 ISSA Strength & Conditioning Coach ISSA Bodybuilding Specialist Bachelor’s degree in Sociology

Beyond one coaching practice

A methodology designed to travel.

Guerilla Training is being formalized into a movement and training methodology that can support clients, coaches, and broader access to intelligent physical development.

In development

GorillaMode

Technology being developed to extend the GT methodology and help its decision system travel beyond one coach and one location.

Your first step

Start with a conversation.

Tell Joe what you want to change. Your complimentary 30-minute consultation will determine whether Guerilla Training is the right fit and what approach makes sense.